The Corporate site for Scotland's National Tourism Organisation ...
VisitScotland is the national tourism organisation for Scotland. We support the responsible growth of the tourism and events sector so that the whole country benefits. Our corporate website …
About VisitScotland & Our Role in Scottish Tourism
Our role Information about VisitScotland. Our aim is to benefit Scotland by growing the value of tourism and events. We want to drive the visitor economy and create better places for people …
Scottish Tourism Statistics & Research | VisitScotland.org
The latest industry and consumer information on tourism in Scotland. With millions of visitors each year, there’s a lot about Scotland’s ever-evolving tourism industry to be examined and …
Highlands - Tourism Statistics & Visitor Numbers - VisitScotland
Explore research and statistics on tourism in the Highlands, including visitor numbers, popular accommodation and top things to do in the region.
International Tourism Statistics - Annual Report - VisitScotland
The International Passenger Survey (IPS) has information on the numbers and types of visits made by people travelling to and from the UK. The survey is carried out by the Office for …
Culture & Heritage - Tourism Research | VisitScotland.org
Scotland’s heritage and cultural landscape are a draw for visitors. Scotland’s historic and cultural icons are strong and distinctive. They are often top of mind for visitors, particularly for those …
Scotland Visitor Survey - Domestic & International | VisitScotland.org
In general, we find that visitors are very positive about their holiday or short break experiences, given the level of time, planning, and cost they have invested to personalise their trip. 71% of …
Recent Trends in Scottish Tourism & Communities - VisitScotland
Here you can find annual trends within the tourism industry, for both inspiration & insight into the changing digital landscape.
How Visitors Travel To And Around Scotland I VisitScotland.org
Travel to Scotland. Travel to Scotland continued to be dominated by car travel for UK visitors and by air travel for international visitors. Edinburgh and Glasgow were the main gateway cities for …
Scotland's Regions - Tourism Research & Statistics
Discover research and insights on tourism within each of Scotland's regions, including visitor numbers, top types of accommodation and popular things to do.